Lockett,Billy - Reflections EP (CD) 2021

Исполнитель: Lockett,Billy

Альбом: Reflections EP

Лейбл: Billy Lockett

Вид носителя: CD

Дата Релиза: 05.03.2021

Штрих код: 192641071034

Примечание: Tracklisting: 1.Wasting Time 2. Don’t Mean A Thing 3. Begging 4. Inbetween 5. Talk (with Violet Skies) 6. Silence Overview One of the most impressive, talented, genuine and funny artists in the game. Also one of the most incredible live performers you're ever likely to see (but not any time soon, unfortunately for us all). On the upside, new material can only be enormously welcomed from the man who has played rooftop basketball with James Corden, was kicked out of his support gig for selling too many CDs, AND was gifted as a human present on Made In Chelsea for Binky’s baby shower... The ‘Reflections’ EP marks a turning point in Billy Lockett’s career. The loss of his father, and subsequent split with his major record company led to dark times. ‘Reflections’ is the first time since that Billy has felt ready, willing and able to not just commit to writing and recording new songs to sing, but also to release them entirely independently. This narrative of overcoming his own inner turmoil, and in turn how others might perhaps achieve something similar, is interwoven throughout the campaign. Drivers Three singles precede EP release: 13th Nov: ‘Wasting Time’ 22nd Dec: release ‘Silence’ to DSPs 29th Jan: single 2 ‘Talk’ (w/Violet Skies) release - Videos will accompany all singles, including the duet 'Talk' with Violet Skies. - Targeted digital ad campaign with ?12K spend across single/EP campaign, targeting conversion to streaming following - Numerous social campaigns, launching with #DontFeelSillyTalkToBilly focusing on mental wellbeing - Exclusive live performance with Mahogany - Launch of ‘Only Fans’ campaign featuring exclusive ‘naked’ acoustic performances - Indie streaming playlist campaign - Competition giveaway with Roland keyboards Focus Territories: UK, US, DE, NL, NO & SE - based upon data analysis of audience - Spotify Listener Countries: UK (14.2%), DE (12.6%), US (11.9%), NL (11.2%), Apple Music Countries: US (21%), UK (17%), DE (12.1%). Campaign will capitalise on concerted social media growth in last 12 months (IG - 52% growth in followers over that period, 60% increase in post likes, 100% increase in comments, & 200% increase in engagement). YouTube - 23% increase in subscribers growth & 5 million views over last year. Strong streaming presence: 60 million Spotify streams, 1 million monthly listeners & 30k followers, with 8 million plays on Apple Music & 180K Shazams. 1,710 tickets sold for new 'living rooms & gardens tour raffle' (with 50% of proceeds going to an alcohol addiction charity), specifically designed to work in a COVID environment, which will commence across the UK in areas where restrictions are not preventative. Has previously performed on The Late Late Show with James Corden, supported Lewis Capaldi, Lana Del Rey, Jeff Lynne’s ELO, Jack Savoretti, Birdy and Nina Nesbitt, and undertaken a UK and EU headline tour (17 dates, 9 countries and 16 cities) including 4 sold out London shows (including Shepherds Bush Empire) Previous festival performances include Glastonbury, Latitude, Isle of Wight, Wilderness, Cornbury, Kew Gardens, Goldcoast & Live At Leeds. Employing a bespoke indie promo team in key territories, comprised of Steve Ager & Joe Phillip (UK radio & PR respectively), Kathrin Wagmueller (DE radio & PR), Peter Schaap (NL radio & PR), Rupam Sofsky & Ever Kipp (US college radio & PR respectively), Eric Brunet (FR) & Krister Wiberg (NO radio & PR), as well as a comprehensive digital campaign via Sweetshop. Spotify: 60million streams, 1million monthly listeners, 30k followers, 18 million Spotify streams over the last 6 months alone Apple: 8million plays Shazam: 180,000 Shazams 800 person high-quality newsletter database Previous Spotify Editorial Playlist features on Chill Hits, Sad Songs, Massive Dance Hits, You Can Do It, Easy On Sunday Love Pop, Chilled Pop Hits Deezer (Calm Piano and Piano au calm) Apple Music Playlist features on Best Of The Week and A List Singer-Songwriter #1 iTunes EP (Burn It Down EP) 57M+ streams Social Media Facebook: 47K #!