Zoom Express

Founded in 1992 by Bob Hinkle, Zoom Express was a New York-based company which developed, produced and marketed musical artists, events and products directed toward children and families. Zoom Express became a leader in the children’s music and video industry with products such as the Early Ears series targeted at specific age groups from birth to kindergarten. Among their clients were Mary-Kate & Ashley Olsen (popular child stars of ABC’s hit sitcom “Full House”), who released their first videos and LP recordings (“Brother For Sale” and “I Am The Cute One”) as well as their 1993 television show “Olsen Twins Mother’s Day Special”. Zoom Express grossed over $5 million in the first 20 months and the success led to a partnership with BMG. During his time with the firm, Hinkle shepherded the release of “Carmen Sandiego: Out Of This World,” and “Where In The World Is Carmen Sandiego?” based on the PBS TV series. Zoom also was responsible for production and marketing for Jim Henson Records. BMG eventually acquired Zoom Express and Hinkle served as Vice-president for the new BMG Kidz/BMG Video.