The New Flexo Record

Label manufactured by the Warner Record Co., K.C. [Kansas City], Mo. during 1925-1926. It produced a type of flexible record invented by Jesse J. Warner (usually referred to as J.J. Warner) and released a few discs in a 300 series. The main activity of the company seems to have been making advertising records, private recordings and other non-commercial types of records. A later iteration of this label shows the label name as The New Flexo [without Record] and this gives a manufacturing credit to Wabine Company K.C. Mo. (these were produced c.1927-1929). The company also produced records for the Unity School of Christianity (Record Department) on the Unity label in a 400 series.