Inaura

Inaura's only album to date came out on ORG in 1997, it's a fine blend of dark wave electro pop and epic rock - a mix of Nine Inch Nails/Gravity Kills/Suede/Primal Scream/Pink Floyd/Porcupine Tree flavoured things. Their first release was the 100 Degrees EP on ORG under the name Poloroid. That debut EP caused quite a fuss amongst the major labels and Inaura quickly signed to EMI - who then spent over a million pounds recording the album, another half a million making promo videos in Hong Kong, LA and elsewhere. The first EMI single was the classic "This Month's Epic" a smouldering moody progressive epic of some nine minutes, they followed it with a couple of more 'conventional' singles, the second "Coma Aroma" featuring a very well received Perfecto remix. By now Dave Formula (Magazine) had joined the band and everything was looking rather good... until their A&R man was sacked and it all got tied up in internal record company politics. No one seemed interested in a sacked A&R man's project, in fact EMI actively tried to destroy the band (didn't want the man they'd sacked proved right), the album stayed on the shelf and the band, disillusioned, fell apart - but we knew we couldn't just leave it there, we knew there was a great album, it had to come out.... took us about a year but we finally got it out of the hands of the lawyers and out on ORG - it's a bit of fine musical history for those who are interested, despite all the problems and the eventually disappointing apathy of the band once we got the beautiful thing out it was all well worth all the effort. The album finally came out on ORG, the band played one gig to support it and that was that. Where are they today? Gone, destroyed by the big bad EMI machine - one hell of an album though